New Jersey entrepreneurs get $25,000 from NJ Advance Media
JERSEY CITY, N.J. — NJ Advance Media sponsored a business pitching contest through Rising Tide Capital. The Start Something Challenge is an opportunity for New Jersey businesses to improve their marketing profile through cash awards.
“All businesses need customers, and the SSC is focused on empowering entrepreneurs to improve their online and offline marketing skills by building their online presence as well as engaging the natural, local customer bases for their businesses”, said Esther Fraser, director of communications at Rising Tide Capital. “The sponsorship helped us expand our reach to even more small businesses across the state in support of our mission to transform lives and communities through entrepreneurship. We are so grateful for a strong partner in our mission of strengthening the economic base of our most vulnerable communities.”
The in-kind sponsorship allowed RTC to advertise the SSC and upcoming gala on the state’s largest and most popular platforms, providing greater reach to potential challenge participants. The 2015 SSC competition saw a 26 percent increase in participants, thanks in part to the increase in visibility due to the sponsorship.